Did you know that social media marketing has a 100% higher lead-to-close rate than outbound marketing? Or that 84% of B2B marketers use social media in some form? No matter what you sell and who you sell it to, using social media as a marketing tool can help you grow your brand and pad your wallet.

At this point in the game, not having an active social media presence is kind of like pulling out a flip phone at a business meeting and then not understanding why your boss keeps giving Brad all the new accounts. Read More

Can Twitter lite be one of those APPs we have been waiting for? After the #datamustfall campaign i believe one can welcome the relieve of saving data. Check out the article fromhttps://blog.twitter.com on the introduction of Twitter lite

Every day, millions of people around the world use Twitter to see whats happening right now. However, there are several barriers to using Twitter, including slow mobile networks, expensive data plans, or lack of storage on mobile devices. While smartphone adoption grew to 3.8 billion connections by the end of 2016, 45% of mobile connections are still on slower 2G networks, according to GSMA. Read More

In recent years, social media marketing has quickly become one of the most powerful strategies to attract traffic, engage audiences, and drive sales. According to Social Media Examiner, 92% of marketers say they have increased exposure through social media, and 80% see positive results for traffic.

That said, an effective social media marketing strategy needs to have some key elements if you really want to scale and make the most of it. Here are seven important hacks to keep in mind. Read More